The SKIZA service was launched by Safaricom in 2009 and it allows customers to download their favorite SKIZA tunes and entertain their callers every time they call. The service currently has over 11 million customers, and has offered hope to artistes as they now have a genuine platform where they can commercialize their music on a large scale.
The SKIZA Forum will empower artistes and educate them on how they can determine how much revenue Safaricom has paid out to the Content Service Providers (CSP) from their music sales. This can be done by dialing *622# or visiting www.skiza.com. Artistes will also be educated on how they can protect their music using intellectual property and legal rights.